CREATIVE DIRECTOR BASED IN STOCKHOLM.
BRAND, ART DIRECTION, PRODUCT DESIGN.
CURRENTLY AT RAPID.
NIVEA ART DIRECTIONCREATIVE
Nivea has long been a major player in the skincare industry, however, they started losing relevancy amongst younger consumers. To launch their new natural product, we created a social campaign for Nivea in the Nordics that appealed to the emotional side of your everyday Scandinavian woman in her 30’s. Life can be overwhelming. Natural skincare shouldn’t be.
CREATIVE DIRECTOR - BES BUJUPI
COPYWRITER - MADELINE MASARIK